With a Purpose completed the application & approval process with the Licensing Resource Group for Baylor University.
The Licensing Resource Group, or LRG, provides full license management services to more than 180 colleges and universities, athletic conferences and special properties nationwide. These services include:
In addition to full management, LRG also works with more than 40 colleges, universities and special properties to provide assistance on a per-service basis. This customized approach allows independently-managed institutions to obtain assistance when and where they need it, and provides a cost-effective alternative to a more traditional full-service package.
With a Purpose was honored to showcase our new Blanket for a Blanket line (#WAPB4B) at the Whole Foods Southwest Region holiday showcase in Austin, TX.
Whole Foods is very interested in retailing our product line in their stores during the holiday season. Buyers from 30 stores across Texas, Oklahoma, & Louisiana were present. We received great feedback from all and look forward to some orders for the fall/holiday season.
After a long application, approval and design process, With a Purpose was officially approved as a licensee with the Collegiate Licensing Company (CLC) for 17 universities for it's new social impact product line called "Blanket for a Blanket."
With a Purpose is one of very few licensed merchandise manufacturers promoting a cause marketed product. We hope this is the first of many products we can create "with a purpose" to help others in need.
CLC represents nearly 200 of the nation’s top colleges, universities, bowl games, athletic conferences, the Heisman Trophy, and the NCAA. The collegiate partners that entrust CLC to protect, promote, and grow their brands comprise nearly 80% of the $4.6 billion retail market for collegiate licensed merchandise.
The 17 schools that With a Purpose was approved for are listed below:
University of Connecticut
The University of Kansas
University of Louisville
University of Maryland
The University of Memphis
New York University
University of the Pacific
San Diego State University
Southern Methodist University
Texas Christian University
Wake Forest University